Last week, the Deluxe Corporation, the leading provider of small business marketing and financial services and creators of Small Business Revolution – Main Street, announced that the Corsicana Main Street Project received enough nominations from a national competition to be in the Top 20 towns competing for season four’s critically acclaimed television series and a half a million dollars in revitalization funding. The nominations took place in October with nearly 12,000 received.
Over the next month, Deluxe executives will gather more information from the Top 20 communities before narrowing the list to 10 finalists to visit cities in the month of January. Eventually, five communities will be selected for a national vote to determine the winner. The winning small town and six of its businesses will receive a $500,000 revitalization and transformation effort, and these businesses will be in Season 4 of the television series.
The announcement on the Top 10 towns will be received December 11, and if Corsicana is on the list, the Deluxe team will be coming to town.
“Right now, Deluxe executives are watching Corsicana’s social media messaging to see how the community shares all the things we love about our town,” said Karie Denny, Main Street Tourism Director. “It’s important to make as much noise as possible.”
Corsicana is the only city in Texas in this year’s competition. Other small towns are: Albemarle, NC, Arkansas City, KS, Arlington, WA, Biddeford, ME, Camas, WA, Canon City, CO, Durant, OK, Fergus Falls, MN, Gallatin, TN, Lockport, NY, Marinette, WI/Menominee, MI, Morgan City, LA, Pageland, SC, Rock Springs, WY, Searcy, AR, Taos, NM, Washington, NC, Wilmington, OH and Winchester, KY.
Denny is ready for the competition.
“We have heart and an overwhelming sense of community spirit, along with a history of being first. We can win this,” she said.
Corsicana Main Street is already planning a community-wide rally following the announcement of the Top 10 towns around Dec. 11.
How to Share the Love on Social Media about Corsicana
The official hashtag for this campaign is #mycorsicana. Here are just a few examples of how to elevate Corsicana’s profile in this competition:
Facebook: We are thrilled to announce that Corsicana has been named one of the Top 20 towns in the running for Season 4 of “Main Street” on Hulu. Now let’s show the Small Business Revolution team what makes our town special! Like their page and post a photo to their timeline with a message about why you love Corsicana, and be sure to use the hashtag #mycorsicana.
• Small Business Revolution’s Facebook page is: https://www.facebook.com/smallbizrev/
• Tag them by typing an @ symbol in front of the Small Business Revolution.
Twitter: Love our charming Corsicana? Make sure to share a photo of what makes our community special with the @smallbizrevolution team don’t forget to use #mycorsicana.
Instagram: Heard the amazing news? Corsicana has been named one of the Top 20 towns in the running for Season 4 of “Main Street” on Hulu. Share a photo that shows what you love most about our town. Be sure to tag @smallbusinessrevolution and use the hashtag #mycorsicana.
Do you belong to a church group or book club with a meeting scheduled in the next two weeks? Or a Trivia game night, community leadership meeting, or event meeting coming up in the next two weeks? Organize a Hashtag Takeover with a quick shout out about the Small Town Revolution – Main Street and encourage everyone to post messages.
Add a message to your advertising
If you place ads for your business, provide a small space to include the hashtag #mycorsicana to encourage viewers to post why they love Corsicana. Add #mycorsicana to promotional signs, and include a short description of the campaign in your company newsletter. Restaurants can add this to menus and table signs so visitors can post while they are in your establishment.
Family and Friends
Use your contact list to reach out to everyone you know and encourage them to post. Use your social media experts, your children to share their perspective at #mycorsicana.
Share your Ideas
Send Corsicana Main Street a FB message with ideas on where to get the word out about the competition, at www.facebook.com/CorsicanaMainStreet.
Corsicana in Top 20 for Small Business Revolution – Main Street
Corsicana Main Street is happy to provide Hashtag Helpers and speakers to your upcoming gathering. Please contact Karie Denny at email@example.com or 903-654-4850.
About Deluxe Corporation
Deluxe is a growth engine for small businesses and financial institutions. Nearly 4.4 million small business customers access Deluxe’s wide range of products and services, including customized checks and forms, as well as website development and hosting, email marketing, social media, search engine optimization and logo design. For approximately 5,600 financial institution customers, Deluxe offers industry-leading programs in checks, data analytics and customer acquisition and treasury management solutions including fraud prevention and profitability. Deluxe is also a leading provider of checks and accessories sold directly to consumers. For more information, visit www.deluxe.com, www.facerbook.com/deluxecorp or www.twitter.com/deluxecorpt.
Corsicana Main Street Press Contact: Susan Wilson, firstname.lastname@example.org, 480-824-3015